A story concept is the general idea of what a story will be about in terms of the plot, characters, and setting. As a writing exercise, you can capture your story concept in a “blurb”—a short summary that’s written in a way as to entice readers. Writing a blurb before you even begin drafting the manuscript can help you focus your ideas and see if the story is worth writing. I use the evolution of my story concept for Wish Hunter, an adult urban fantasy novel, as an example. I collaborated with authors Hero Bowen and Jordan Riley Swan to bring this story to life.